Uncompromising clean
Each 3g strip packs the same power as 40g of premium liquid — tough on stains, gentle on colours and whites.
Shop laundry →Plastic Jug free laundry, delivered Australia-wide
Clean clothes. Cleaner planet.
Pre-measured Eco-Strips that dissolve completely in any machine, any temperature — without the plastic jug. One strip, one load, done.
- Free shipping over $80
- 30-day money-back guarantee
- Top & front loader, hot or cold
Free shippingon orders over $80 AUD
Why switch
Why Australian households are switching
Less mess, less plastic, less space in the laundry cupboard and a wash you can actually feel good about.
Zero plastic jugs
Slim, recyclable cardboard sleeves. Every 32-load pack keeps one plastic bottle out of landfill and the ocean.
Our why →
Gentle on sensitive skin
Hypoallergenic, paraben-free and vegan-friendly — including a fragrance-free formula made for babies and eczema-prone skin.
Shop fragrance-free →
Small strip. Big impact.
Tru Earth Eco-Strips may look smaller than other detergents, but they get the job done and then some — and they come in efficient cardboard packaging that saves precious cupboard space.
Easy to use
No pouring, no scooping, no spills. One load = one strip. Big load? Two strips. Small load? Half a strip. Hot, cold, HE, top or front loader — it works in all of them.
Does it really work?
Yes. We engineered an effective, hypoallergenic detergent that's tough on dirt but gentle on skin. Each strip is pre-measured to be exactly the right amount — whether you're hand-washing or using a brand-new machine. You may see fewer suds, but you'll notice the results.
The difference
Eco-Strips vs. the plastic jug
Same clean. None of the baggage.
| Tru Earth Eco-Strips | Liquid detergent | Pods | |
|---|---|---|---|
| Zero plastic packaging | |||
| Pre-measured — no mess, no spills | |||
| Dissolves fully in cold water | |||
| Hypoallergenic, paraben-free, vegan | |||
| Fits in a letterbox-sized sleeve | |||
| Transport footprint | 94% less | Heavy | Bulky |
Tru global impact
Every wash makes a difference
We're proud to share our results across 72 countries — and counting.
194M+
Containers eliminated globally
Every 32-load pack you buy keeps one plastic bottle and other single-use plastics out of landfill and the ocean.
54M+
Eco-Strips donated globally
For every $30 spent in Australia & New Zealand, we give someone a month's supply of laundry detergent. Clean clothes are a human right.
94%
Less transport pollution
A strip weighs under 3g. Less to truck around means a dramatically smaller footprint than liquid or powder.
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Tru Earth Eco-Strips Fabric Softener - Fragrance-Free / 32 Strips
Regular price $24.95 AUDRegular priceUnit price per
Amazing product
It's really a fantastic product and I feel good knowing that with a small action I'm doing something for the environment. - Cristina C.
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Tru Earth Eco-Strips Laundry Detergent
Lilac Breeze
Regular price $16.22 AUD (with subscription)Regular priceUnit price per -
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Tru Earth Eco-Strips Laundry Detergent
Fresh Linen
Regular price $16.22 AUD (with subscription)Regular priceUnit price perKicked the plastic bottles!
These work fine. They use up so much less space. The BIGGEST thing is, no more plastic bottles! - Janice C.
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Tru Earth Eco-Strips Laundry Detergent
Fragrance-Free
Regular price $16.22 AUD (with subscription)Regular priceUnit price perWho needs liquid when you have these?
Excellent! Love the ease of use! No mess, no worry about spills, and even a person without arm strength can use them without problem. - Grace V.
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Tru Earth Eco-Strips Laundry Detergent
Fresh Linen
Regular price $16.22 AUD (with subscription)Regular priceUnit price perLove it!
Never have to worry about running out or carrying heavy containers again with auto renew. Our clothes seem fresher too! - Amy W.
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Do Eco-Strips work in a top loader?
Yes — top loader, front loader, HE machines, hot or cold water. Drop the strip in the drum (not the dispenser), add clothes, and start the cycle. One strip per load; two for heavy or very large loads.
How much does shipping cost within Australia?
Shipping is free on orders over $30 AUD and on every subscription order. You'll get a tracking link by email the moment your order leaves the warehouse.
What if I don't love it?
You're covered by our 30-day money-back guarantee. If your first delivery isn't worth the money, email us within 30 days for a refund — no hard feelings.
Is it safe for sensitive skin and babies?
Eco-Strips are hypoallergenic, paraben-free and vegan-friendly. Our Fragrance-Free and Baby formulas are made specifically for eczema-prone and delicate skin.
How does Subscribe & Save work?
Choose a delivery frequency that suits your household and we'll keep you stocked. No contracts, free shipping on every subscription order, and you can pause, skip or cancel anytime.
Ready to ditch the jug?
Try Eco-Strips risk-free with our 30-day money-back guarantee. Free shipping on orders over $30 AUD.